Drink “zaZen”© - The Story

When the Apricot caught sight of Rinspeed’s “zaZen”, she told the Lemon, “Listen, anything he can do, we can do better! We’re a couple of classy guys, people can’t get enough of us and with a bit of ice we could have at least as good a cooling system as he’s got.”

Lemon: “That’s right! What upsets me most of all is that it takes so many different things to make him. The two of us just go swirling round the blender and then have a rest in a glass bowl with our partners, Cinnamon, Sugar and Nuts.”

Apricot: “And you know what else? If this “zaZen” thinks he’s better than us because of his Svarovski coating, I can set him straight. Our bowl is just as good, where we can lie back, relax and let our cares melt away.”

Lemon: “I think that’s what happens to the people who get in this car, too!”

Apricot: “And the car goes around saying his surface is always scratch-free! We can do that, too. Ours get smoothed out automatically when we melt! So there!”

And that is how the zaZen-Drink© came to be. Thus you can not only drive the “zaZen”, but drink it as well.

The important thing here is that, as with the Rinspeed “zaZen”, the careful selection of components creates a harmonious combination, both optically and in terms of taste.

Try it for yourself! To each his own “zaZen.” Be aware, though, that of the two the drink is the slightly cheaper option. ;-)

Drink "zaZen"© created for Rinspeed "zaZen" by Christine Thanner, Drink-Designer© http://ww
w.taste-branding.ch
Text: Michael Thoma, Story-Design©
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Drink “zaZen"© - powered by apricot und lemon!

Interesting facts and health tips about apricots and lemons:

The Apricot

Apricots have a lot going for them! Apricots and apricot pits contain heaping helping of healthy ingredients, unique in such an optimal combination.

Anthropologists who have studied the eating habits of the long-lived Hunza tribe, such as the colonial doctor and nutritional scientist Robert McCarrison, have determined that they consume a great deal of apricots, apricot pits and apricot oil. Apricots contain an amazing quantity of salicylic acid, in addition to large amounts of quercetin, known to be an excellent anti-oxidant. Salicylic acid is anti-bacterial and can kill off disease causing agents in the gastrointestinal tract as well as preventing putrefaction. A mere three apricots provide half the daily requirement of vitamin A. What is also important is the high content of folic acid (especially important during pregnancy) and the great amount of potassium. Potassium is especially important to the regulation of our bodies’ water content. Apricots and their pits are basic and thus act to counterbalance the predominantly acidic reaction of our nutrition. Because of their high content of carotenoids (provitamin A), apricots strengthen the immune system, protect skin from UV radiation, prevent deposits in the arteries, accelerate cell production and thus slow down the aging process. Because of their vitamin B5 (niacin), apricots strengthen nerves.

Folic acid stimulates blood production and cellular regeneration. Apricots make skin and hair smoother and stronger.

With more than 200 active ingredients, many of which have not yet been researched, they are also useful against exhaustion and weakened concentration. No other fruit contains so many carotenoids, minerals and fiber.

Cultural History:

The apricot is one of the oldest types of fruit to be cultivated, appearing as early as 4000 years ago in northern China.
Via the Silk Road, this fruit spread as far as the Roman Empire. The Roman Lucullus brought it along from Syria in the first century BC. The name apricot derives from the Latin word “praecoces”, meaning “early fruit”, which is how the Romans designated this fruit that blossomed and bore fruit much earlier than other rosaceous plants.

In the Hunza kingdom of the Hindu Kush in northern Pakistan, a type of apricot is cultivated that is quite close to the earliest form of the fruit. In fact, the Hunza people are said to owe their strength, health and longevity in part to apricots. Researchers and travellers who have studied this people for long periods report that many among the Hunza have above-average life-spans and that chronic illness was previously largely unknown there.

The Lemon

Lemons contain vitamin C, citric acid, etheric oil and pectin. One of these, vitamin C, is produced by some animals, but humans have to ingest it with their food. Vitamin C is useful for weight reduction, among other things
. Lemons can also be used to stop bleeding gums.

Bilflavonoids actively build up connective tissue. Lemons strengthen the 100,000 kilometers of blood vessels in the human body, as well as bones and teeth. They promote hardiness and resistance to stress by means of vitamin C, which is a very good natural calming agent for the nerves. The iron contained in lemons provides enlivening oxygen to all the body’s cells.

Cultural History

The lemon tree blossoms year-round, and thus fresh, ripe lemons can be harvested three to four times a year. Its original habitat was East and Southeast Asia, Persia and the Himalayas. As early as 4000 years ago, citrus fruits like the lemon were cultivated in China as a luxury good, reserved to the emperor and high officials. Citrus trees were referred to as “gold-headed slaves,” which brought their owners prosperity and prestige. Alexander the Great learned of the lemon, the “golden apple,” during his campaign in Asia (334-324 BC). It was not until hundreds of years later, however, that the lemon was introduced into Western civilization. It was probably brought to Europe by the Arabs in the 10th century.

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